CHAPTER 10
(EXTENDING THE
ORGANIZATION-SUPPLY CHAIN MANAGEMENT)
Supply Chain Management (SCM)
- The average company spends nearly half of every dollar that it earns on production.
- In the past, companies focused primarily on manufacturing and quality improvements to influence their supply chains.
Basic Of SCM
- Materials flow from suppliers and their "upstream" suppliers at all levels.
- Transformation of materials into semifinished and finished products through the organization's own production process.
- Distribution of products to customers and their "downstream" customers at all level.
- Organizations must embrace technologies that can effectively manage supply chains.
Information Technology's Role In The Supply Chain
- IT's primary role is to create integrations or tight process and information linkages between functions within a firm
SCM Success Factors
- Make the sale to suppliers
- Wean employees off traditional business practices
- Ensure the SCM system supports the organizational goals
- Deploy in incremental phases and measure and communicate success
- Be future oriented
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CHAPTER 11
(BUILDING CUSTOMER
CENTRIC ORGANIZATIONS - CUSTOMER RELATIONSHIP MANAGEMENT)
Customer Relationship Management (CRM)
- Provide better customet service
- Make call centers more efficient
- Cross sell products more effectively
- Discover new customers
- Increase customer revenues
CRM's Explosive Growth
Using Analytical CRM To Enhance Decisions
OPERATIONAL CRM
-supports traditional transactional processing for day-to-day front-office
operations or systems that deal directly with the customers.
ANALYTICAL CRM -
supports back-office operations and strategic analysis and includes all systems
that do not deal directly with the customers.
CRM Success Factors
- Clearly communicate the CRM strategy
- Define information needs and flows
- Build an integrated view of the customers
- Implement in the iterations
- Scalability for organizational growth
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CHAPTER 12
(INTEGRATING THE
ORGANIZATION FROM END-TO-END - ENTERPRISE RESOURCE PLANNING)
Enterprise Resource Planning (ERP)
- At the heart of all ERP systems is a database, when a user enters or updates information in one module, it is immediately and automatically updated throughout the entire system.
The Evolution Of ERP
Integrating SCM, CRM, And ERP
- SCM, CRM, and ERP are the backbone of e-business
- Integration of these applications is the key to success for many companies
- Integration allows the unlocking of information to make it available to any user, any where, any time
Integration Tools
- Many companies purchase modules from an ERP vendor, an SCM vendor, and a CRM vendor and must integrate the different modules together
- Middleware - several different types of software which sit in the middle of and provide connectivity between two or more software applications
- Enterprise application integration (EAI) middleware - packages together commonly used functionality which reduced the time necessary to develop solutions that integrate applications from multiple vendors
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CHAPTER 14
(E-BUSINESS)
E-Business Models
- A plan that details how a company creates, delivers, and generates revenues on the internet.
E-Business Forms And Revenues - Generating Strategies
- Common E-Business forms are content providers, informediaries, online marketplaces, portals, service providers, and transaction brokers.
- E-Business revenue models are advertising fees, license fees, subscription fees, transaction fees, and value-added service fees.
- instant messaging
- podcasting
- videoconferencing
- webconferencing
- content management system
CHAPTER 15
(CREATING COLLABORATIVE PARTNERSHIPS)
Web 2.0 : Advantages of Business 2.0
- the next generation of internet use - a more mature, distinctive communications platform characterized by three qualities which are collaboration, sharing, and free.
- characteristics : content sharing through open sourcing, user-contributed content, collaboration inside the organization, and collaboration outside the organization
- social media : websites that rely on users participation and user-contributed content
- social network : an application that connects people by matching profile information
- social networking : the practice of expanding your business or/and social contacts by a personal network
- blogs
- wikis
- mashups
The Challenges of Business 2.0
- technology dependence
- information vandalism
- violations of copyrights
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CHAPTER 19
(OUTSOURCING IN THE 21ST CENTURY)]
Outsourcing Project
- insourcing in-house-development is a common approach using the professional expertise within an organization to develop and maintain the organization's information technology system.
- outsourcing is an arrangement by which one organization provides a service or services for another organization that chooses not to perform them in-house
- increased quality and efficiency
- reduced operating expenses
- outsourcing non-core processes
- reduced exposure to risk
- increase flexibility
its the day for our beautiful lecturer, puan liana to take mark for our blog updated.. thanks puan for giving me new experience which is be one of the blogger..
sorry for any dissatisfaction or any wrong that I did through this relationship..
saya sayang puan sangat sangat...
to the reader.. thank you very much..
